Short version: we set as few cookies as possible, ask explicit consent for anything that isn't strictly necessary, and you can change your choice at any time. Full version below.
1. Who we are
Add Value BV (VAT BE 0767.645.033), Nassaustraat 40, 2000 Antwerp, Belgium, is the controller responsible for cookies on this website. Contact: +32 479 76 21 08 or info@addvalue.agency. This cookie policy supplements our privacy policy.
2. What cookies are
Cookies are small text files a website stores on your device to make browsing smoother or to measure (anonymised) visitor behaviour. They do not contain personal data like your name or email — only a random identifier.
3. Which types we use
Strictly necessary cookies: required for core site functions (e.g. remembering your cookie preferences). They always load and cannot be disabled. Analytics cookies (Plausible): anonymised statistics to improve the site. Marketing cookies (Meta, Google, LinkedIn): only with your explicit consent, for relevant advertising.
4. How long they persist
Strictly necessary: up to 12 months. Analytics: 13 months anonymised. Marketing: up to 180 days, depending on the network. You can clear all cookies via your browser at any time — they will reload on your next visit.
5. Your consent
On your first visit we ask via our consent banner which cookies you allow. You can always refuse or change your choice — click 'Cookie preferences' at the bottom of any page to reopen the banner. Your choice is remembered for 12 months.
6. Third-party cookies
Marketing and analytics cookies are set by third parties (Meta, Google, LinkedIn, Plausible). These parties are independently responsible for their own cookies and may combine data with other services. See their policies at facebook.com/policies/cookies, policies.google.com/technologies/cookies and linkedin.com/legal/cookie-policy.
7. Managing cookies in your browser
Alongside our banner, you can manage cookies in your browser: clear history and cookies, or block third-party cookies. Note that some features (forms, video players) may no longer work optimally.
8. Changes to this policy
We may update this cookie policy, for example when new services or legal requirements arise. The date below changes accordingly. We will ask for fresh consent whenever materially new cookies are added.